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Med Ad News Insider

Archive for April, 2010

GSW Worldwide launches blog and revamps Web site

Thursday, April 29th, 2010

GSW Worldwide's new blog, Brand Liberators, went live on April 28, 2010. The agency has also revamped its Website. Agency executives told Med Ad News Insider that there is a tremendous group of bloggers from around the globe — including strategists, copywriters, clinicians, designers, and executives — who volunteered to ...

Cost can be high for regulatory noncompliance

Thursday, April 22nd, 2010

Tonight, following the 21st Annual Manny Awards honoring outstanding acheivements in healthcare advertising, our April issue will be unveiled along with all the winners. Meanwhile, our May issue, including one of our regular features on promotional medical education, is in full production. For last year’s promotional medical education feature, I had ...

CDM World Agency continues global expansion

Friday, April 9th, 2010

With the acquisition of market-leading agencies in Paris, Milan, and Montreal, CDM World Agency has satisfied its initial objective of establishing CDM-owned and operated agencies in the top five European markets, plus Canada and Brazil — the countries where CDM's clients need service most. The group will now turn its ...