Thursday, May 28th, 2009
... some poll numbers from the CME provider Pri-Med (pri-med.com) show that the economic squeeze has significantly altered the behavior of both doctors and patients. In a survey of 473 clinicians that the company completed May 21, Pri-Med found that:
-Â 90% of clinicians polled have seen changes In patient behaviors
-Â 95% have ...
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Sales & Marketing, Uncategorized |
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Wednesday, March 4th, 2009
A few months ago, the pharmaceutical research company InfoMedics released the results of a survey on patient adherence that was, to say the least, depressing for pharma marketers. Among other things, the survey found that 34%Â of respondents said they do not always fill a new prescription from their doctors, 46% ...
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Sales & Marketing |
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Tuesday, February 10th, 2009
In a recent op-ed in The Seattle Times, James Bianco, M.D., CEO of Cell Therapeutics Inc., talks about how his company was able to raise $117 million in 2008 through innovative, but dilutive, financing, despite public-company financing being down 58% from 2007. According to Dr. Bianco, the worst mistake a ...
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Med Ad News |
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Monday, February 2nd, 2009
"These are days when many are discouraged. In the 93 years of my life, depressions have come and gone. Prosperity has always returned and will again." — John D. Rockefeller (July 8, 1839 – May 23, 1937)
In this era of financial uncertainty, no business is entirely immune to the economic ...
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Magazine production, Med Ad News |
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