Monday, September 26th, 2011
[caption id="attachment_845" align="alignleft" width="99" caption="Jack Lipton, senior VP, client services"][/caption]
Wendy Blackburn, the executive VP at Intouch Solutions, a pharma marketing agency, says agency officials have “high hopes” for Intouch’s recent expansion into New York City, especially given the agency’s 400 percent growth over the past three years.
The new office, located ...
Posted in
Adwise, Healthcare ad agencies, Sales & Marketing, Social media in pharma |
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Tuesday, January 11th, 2011
Apple is getting a lot of buzz today around Verizon’s announcement that it will begin carrying the iPhone. But don’t let that overshadow some other big news that happened today around Apple’s iPad that may prove to be of even greater importance for the pharmaceutical industry.
Known for its customer relationship ...
Posted in
Med Ad News, Sales & Marketing, Sales force effectiveness, Technology, e-Marketing |
4 Comments »
Tuesday, May 4th, 2010
Sanofi-Aventis U.S., the marketer of Lantus SoloSTAR, has created the “Choose” campaign as a way to generate a dialogue about insulin among people with type 2 diabetes and their healthcare providers. The campaign, which just launched and will continue throughout the year, includes print advertisements, television spots, and an online ...
Posted in
Adwise |
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