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Med Ad News Insider

PHCG adds personal touch with new website

Wednesday, October 12th, 2011

Heading over to the “Careers” page on the new website for Publicis Healthcare Communications Group (PHCG), visitors can “meet” Paul Jacobs, VP of digital strategy for Medicus International. Upon clicking on his personal video, visitors are given a first-hand view of the global nature of the workplace in his London-based ...

Video network enables targeted ad opportunities for pharma

Wednesday, October 28th, 2009

A partnership between 5min and HealthCentral creates an opportunity for over-the-counter and pharmaceutical advertisers to pinpoint engaged and highly targeted health audiences through a new online health video network. 5min and HealthCentral are offering contextually relevant health videos to health seekers online. Each company brings complementary strengths to the partnership. 5min ...